(602) 688-4479

 info@thinksophisticated.com

Google Partner Top 3% of Agencies

Phoenix PPC Management & Google Ads Agency

+240% ROAS

Client Performance (Last 90 Days)

Is Your Ad Spend Bleeding Out?

High Cost Per Lead

Broad match keywords are eating your budget, showing ads to people who aren’t ready to buy.

High Cost Per Lead

Broad match keywords are eating your budget, showing ads to people who aren’t ready to buy.

High Cost Per Lead

Broad match keywords are eating your budget, showing ads to people who aren’t ready to buy.

Our Methodology

The “Search Intent” Framework

We don’t just bid on keywords. We bid on intent. By segmenting your audience into “Researching” vs. “Ready to Buy,” we allocate budget where it drives profit.

Theme-Based Ad Groups
Ensures your ad copy matches the user’s specific intent 100%.

Negative Keyword Sculpting
We block “free,” “jobs,” and “DIY” searches weekly to save money.

Landing Page CRO
We don’t send traffic to your homepage. We build high-converting landing pages.

TopFunnel

Broad Keywords (e.g. “Best CRM”)

Mid Funnel

Comparison (e.g. “HubSpot vs Salesforce”)

Bottom

Broad Keywords (e.g. “Best CRM”)

WE BID HERE

Calculate Your Potential ROI

See what happens when you optimize your conversion rate and CPC.

Comprehensive Campaign Management

Google Search Ads

We build granular, theme-based ad groups that match high-intent queries like “buy,” “hire,” and “service near me.” This improves Quality Score and lowers CPC.

Display & Remarketing

96% of visitors leave without buying. We bring them back with visual Display ads that follow them across the web, reminding them of your offer.

Google Shopping & PMax

For eCommerce brands, we optimize product feeds and leverage Performance Max to show your inventory across Search, Maps, and YouTube automatically.

YouTube Advertising

Video ads build trust faster than text. We target users based on what they watch and search for on the world’s second-largest search engine.

Our Optimization Cycle

Weekly: Bid & Keyword Refinement

We adjust bids based on device, location, and time of day performance. We add negative keywords to block wasted spend.

Monthly: Ad Copy Testing

We A/B test headlines and descriptions to improve Click-Through Rate (CTR) and Quality Score.

Quarterly: Strategy Pivot

We review macro trends and competitor moves to adjust the overall campaign direction and budget allocation.

PPC vs. SEO: Which do you need?

Feature

Google Ads (PPC)

SEO

Speed to Results

Instant (24-48 Hrs)

Slow (3-6 Months)

Cost Model

Pay Per Click

Free Traffic

Scalability

High (Add Budget)

Linear Growth

Best For

Immediate Leads

Long-term Asset

Recommendation: Most businesses need both to dominate the search page.

Frequently Asked Questions

How much should I spend on Google Ads?

It depends on your industry and goals. For local services in Phoenix, we typically recommend starting with $1,500 – $3,000/month to get enough data for optimization. National campaigns often start at $5,000+.

Do I pay you or Google?

You pay Google directly for the ad clicks (budget), and you pay us a separate management fee for the strategy, optimization, and reporting.

Will my ads show up on competitors’ names?

Yes, “Competitor Conquesting” is a valid strategy. We can bid on your competitors’ brand names to show your ad when people search for them, offering a better alternative.

What happens if I stop paying?

Unlike SEO, PPC stops immediately. Once you pause the budget, the ads disappear. This is why we recommend building SEO alongside PPC for long-term stability.

Ready to Scale (or Start) Your Ads?